Prepare. Protect. Perfect.

Aloxxi® COLOURPRIME® Pre-Color Treatment is a gentle herbal cleanser, scalp desensitiser, porosity equaliser, and colour extender all in one product. Using COLOURPRIME® before a colour service guarantees more even, longer-lasting results. The Pre-Treat is contains a blend of 10 premier anti-oxidants designed to prime the hair, and pro-long colour. An all-in-one professional colour primer that equalises the porosity of the hair for even colour results and extends colour longevity. It primes and protects hair for the ultimate colouring experience, without containing sulfate, sodium chloride, or parabens. Gently cleanses hair and helps enhance scalp comfort during development time. Spray form makes application faster and easier.

Features and Benefits:

• Prepare Hair for Maximum Colour Absorption: Aloxxi ColourPrime gently removes product build-up, minerals, and environmental impurities, creating an even surface for colour application. By detoxifying the hair, it ensures the pigment adheres evenly, avoiding patchiness or dull tones.
• Maintain Hair Integrity: Infused with protective ingredients, ColourPrime strengthens the hair cuticle and defends against potential damage caused by chemical treatments. Hair remains resilient and healthy, even with regular colouring.
• Neutralise Scalp Sensitivity: Reduce discomfort for your clients during colour application. This treatment calms and balances the scalp, ensuring an irritation-free experience, making it ideal for sensitive skin.
• Customised Results: Whether working with natural tones or bold, creative shades, ColourPrime supports optimal colour vibrancy and ensures predictable, professional-grade results every time.
• Easy to Integrate into Salon Workflow: With its quick application and rinse-off formula, Aloxxi ColourPrime seamlessly integrates into your colour service, boosting efficiency without adding complexity.

How to Use:

1. Pre-Wash and Preparation: Before applying Aloxxi ColourPrime, wash the client’s hair with a clarifying shampoo to remove excess oils or heavy product residues. Towel-dry gently to remove excess moisture.
2. Application: Section the hair into manageable parts for even distribution. Apply ColourPrime generously, focusing on mid-lengths and ends for clients with a history of uneven colour absorption or porous strands. Massage gently into the scalp if your client has concerns about irritation or sensitivity.
3. Processing Time: Leave the treatment on the hair for 3–5 minutes to allow the active ingredients to neutralise impurities and prep the strands.
4. Rinse Thoroughly: Rinse the product completely with lukewarm water to avoid leaving any residue. Proceed with your standard colouring technique.

FAQs:

1. What makes Aloxxi ColourPrime different from other pre-colour treatments? Aloxxi ColourPrime offers a multi-functional solution by detoxifying the hair, strengthening the cuticle, and soothing the scalp in one simple step.
2. Can this be used for all hair types and textures? Yes, ColourPrime is safe and effective for all hair types, including curly, coily, and chemically treated hair.
3. Will this impact the colour development time? No, ColourPrime is specifically designed to enhance colour absorption without affecting processing time, making it a seamless addition to your routine.
4. Is it suitable for sensitive scalps? Absolutely! Aloxxi ColourPrime includes calming ingredients that reduce irritation, making it ideal for clients with sensitive skin.
5. How often should I use this treatment on repeat clients? It is safe for use with every colouring session to ensure consistent and high-quality results.
6. Does it leave any residue on the hair? No, when rinsed thoroughly, Aloxxi ColourPrime leaves no residue, ensuring the hair is perfectly primed for colouring.

Key Ingredients:

• Sodium Lauroyl Sarcosinate: Gentle, naturally derived cleansing agent
• Selective Micro-Sugars: Porosity equalisers that migrate towards areas of greater damage and stress and make the hair structure more even, delivering balanced color deposit
• Cationic UV Filter: Helps protect hair colour from chemical changes induced by the sun
• Licorice & Chamomile Extracts: Sooth and protect the scalp and help minimise irritation