Why choose Naturigin?

The Naturigin pledge is to ensure that our hair colours includes as many mild organic and natural ingredients as possible, without compromising the performance or functionality. This blogpost purpose is to inform you about what ‘regular’ hair colour contains and convince you that it is time to make healthier choices when it comes to hair colour! 

What is SLS? 

A lot of beauty products such as shampoo, face wash and body wash contains SLS also known as Lauryl Sulfate. This ingredient is what makes the product bubbly and foamy. But the problem with SLS is that is can be a skin irritant and can cause dry skin and allergic reactions. When you use hair colour with SLS you can

Ammonia in hair colour 

Ammonia is an ingredient used in many household cleaning products – a GOOD argument to not even consider using products that contain that ingredient in your beauty product! In a regular hair colour ammonia helps the hair follicles to swell – when the hair is swollen it becomes much more absorbent, which allows it to soak in the dye. The process makes the hair colour last longer because ammonia makes the colour soak in deeper. So when you use ammonia free hair colour like NATURIGIN, you can in some cases experience that the colour won’t last as long as ‘regular’ hair colour but in return you can be sure that you don’t harm your hair in the same way. 

Why avoid parabens? 

Parabens are used in most of the mainstream hair colours all over the world. But parabens can be dangerous for your health – parabens can alter hormonal balance and may cause reproductive and developmental problems.